IRREGULAR BRANDING FOR

CREATIVES & ENTREPRENEURS

A creative studio in #HamOnt with a knack for thoughtfully curated brands


At J. Avolio, we’re passionate about joining forces with like-minded creatives and entrepreneurs.

We believe that an effective identity extends beyond logo design. Our goal is to consider your brand holistically, crafting a story that speaks directly to your audience.

Why you'll want to

Work With Us


Our approach to building visual identities really digs into the WHAT and WHY behind your brand and audience, assuring your brand assets truly represent your business and, ultimately, appeal to your target clientele.

We believe in:

Well-planned Strategies

Thoughtful + Conceptual Designs

Fresh + Timeless Style

Work that speaks to your audience

Identities that support growth

  • Strategy

    Our in-depth Workbooks, Inspo Boards, and Brand Strategy will nail your brand ethos before we even jump into design.

  • Brand Marks

    We’ll expand your identity beyond just a simple logo design to assure that you're building a holistic visual brand presence.

  • Assets

    We'll build on your brand with a colour palette, font system, and patterns that complement your logo marks and will further reinforce your identity.

  • Collateral

    Add-ons such as business cards, stationery, insta graphics, packaging, and more will help reinforce your brand ethos, because consistency is key.

  • Send Off

    We'll provide your new assets in several formats, along with a Brand Guideline with rules and recommendations to implement your new identity.

"I chose Jess because her style appealed to me, but her design skills are just part of the story. She is different then the other graphic designers in a sense she is very balanced; she’s to the point, but still creative. Very professional, you can tell she has years of experience in the branding industry behind her. Positive, resourceful, simple in presentation and explains why she chose particular design elements. Her research is quite comprehensive so there is a lot of thought put into all design elements, which is exactly what I wanted. Everything means something so you won’t risk a situation where your logo is pretty but doesn’t mean anything. Thank you, Jess, you elevated our brand to the next level."

Ola Mochol
SCENA STAGING

"Wow, where to start! Jess has been an absolute angel. I will 100% continue to work with her when I am in need of anything design related. I felt completely taken care of throughout the entire process. She is quick, responsive, an amazing listener, and beautifully creative! She worked smoothly alongside my web developer and they helped me successfully launch my website. She made just the right tweaks to my already existing branding and created/edited some important documents and brand collateral. She even set up a little learning sesh so I could continue with simple tasks on my own! Thank you so much for everything."

Saida Ilaqua
THE WELLNESS REFINERY

"Jess is a creative thinker and skilled designer who interprets her clients’ ideas and realizes them in a polished and appealing final product. She’s also very reliable; we’ve worked together on multiple projects over the past few years, and Jess can be counted on to meet a deadline and communicate throughout the entire creative process.”

Stacey Aspinall
DIGITAL CONTENT EDITOR

"Having worked with Jess on multiple occasions and projects I can say without a doubt that she has a special ability when it comes to helping you pull apart all of your ideas and dreams about the look and feel you'd like to have, turning them into a single cohesive reality. She really makes sure to listen and I feel like I have a brand design that fits me because of that. Jess is truly a talented creative and it shows, every time!"

Sam Cross
SAMANTHA LAUREN DEVELOPMENT

"Jess understood right away the nature of my work and how to appeal to prospective clients in my field. I only had a vague sense of what I wanted in a logo, and I had no idea how to improve my website, but she understood what I needed. She designed a logo that I love and restyled my website with an elevated version of my own aesthetic. Her expertise and thoughtful approach have helped me present my editing services and my brand much more confidently."

Savanna Scott Leslie
PROFESSIONAL EDITING SERVICES